Introduction

Welcome to the Privacy Policy of Bliss Cars247 – Reading Taxis (“we,” “our,” or “us”). We are dedicated to protecting your personal information and ensuring your privacy. This policy outlines how we collect, use, share, and protect your data when you use our website, mobile applications, and taxi services.

Information We Collect

Personal Information

We collect personal information to provide and improve our services. The types of personal information we may collect include:

Contact Information: Name, phone number, and email address.
Payment Information: Credit or debit card details, billing information, and transaction history.
Booking Details: Pickup and drop-off addresses, date and time of travel, and special requests.
Driver Information: Details related to your interaction with our drivers, such as driver ratings and feedback.

Non-Personal Information

In addition to personal information, we collect non-personal information that does not directly identify you:

Technical Data: IP address, browser type, and version, operating system, and device type.
Usage Data: Information about how you interact with our website, such as pages visited, links clicked, and time spent on our site.
Cookies and Tracking Technologies: We use cookies and similar technologies to enhance your user experience and analyze website performance.

How We Use Your Information

We use the information we collect for various purposes, including:

To Provide Services: To process and manage your taxi bookings, handle payments, and ensure a seamless service experience.
To Communicate: To send you booking confirmations, updates, and promotional offers (if you have opted in).
To Improve Services: To analyze user behavior and feedback, allowing us to enhance our services and website functionality.
For Legal Compliance: To fulfill legal obligations, protect our rights, and comply with applicable laws and regulations.

Sharing Your Information

We do not sell or rent your personal information. However, we may share it with:

Service Providers: Trusted third-party vendors who assist us in delivering our services, such as payment processors, IT support, and customer service providers. These providers are contractually obligated to protect your information.
Legal Authorities: Law enforcement, regulatory agencies, or other third parties as required by law or to protect against illegal activities.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

Data Security

We implement robust security measures to protect your personal information from unauthorized access, use, or disclosure. These measures include encryption, secure servers, and regular security audits. Despite these efforts, no online system is entirely secure, and we cannot guarantee absolute protection of your data.

Your Rights

Under UK data protection laws, you have several rights regarding your personal information:

Access: You can request access to the personal data we hold about you.
Correction: You can request correction of any inaccurate or incomplete information.
Deletion: You can request deletion of your personal data, subject to certain conditions.
Objection: You can object to the processing of your data in certain situations.
Data Portability: You can request a copy of your data in a structured, commonly used format.
Opt-Out: You can opt out of receiving marketing communications by following the unsubscribe instructions provided in emails or by contacting us directly.

Cookies and Tracking Technologies

We use cookies and similar technologies to:

Enhance User Experience: Remember your preferences and settings.
Analyze Performance: Track and analyze website usage to improve functionality.

You can manage your cookie preferences through your browser settings. Disabling cookies may impact the functionality of certain features on our website.

Third-Party Links

Our website may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices or content of these external sites. We recommend reviewing the privacy policies of any third-party sites you visit.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy regularly to stay informed about how we are protecting your information.